There is a difference between a good design and designing for good. Designing for good is a unique opportunity to integrate visual communication, education and social responsibility. CHANG3 blends ecology and the real needs of society at the heart of every design decision, creating beautiful, functional solutions that do more good and respond to our sustainability challenges.
Sustainability marketing consists of a broader view of social and environmental problems and a deeper understanding of the social and ecological impacts of an organization and its products and services. CHANG3 develops sustainability marketing communication, branding strategies and Corporate Social Responsibility (CSR) campaigns that emphasize an ethical approach for an organization; addressing transparency, authenticity, added value, and direct personal, environmental and collective social benefits that connect with the consumer and contribute positively toward their quality of life.
Awareness and education are essential, especially when it comes to sustainability and social change. To help equip individuals with the skills to solve our sustainability challenges. Chang3 facilitates lectures and workshops for business, primary and secondary schools, private organizations, government departments, charities, and social enterprises. A blend of specific content and tested case studies are used which draw on a mixture of design thinking, systems thinking, art and design principles and best sustainable business practices.
Workshops-Speaking Engagements-Professional Development
In order to help educate and connect individuals and organizations to our sustainability challenges on a local and global level; CHANG3 uses a visual narrative, information graphic approach to illustrate complex sustainability issues. This is an excellent way to engage a wider audience and make complex information easier to understand helping individuals and organizations understand their role in making a positive change. Visual storytelling is a tool to promote transparency allowing organizations an engaging way to communicate their social and environmental goals, values and progress to consumers.
To ensure that projects meet deadlines and intended sustainability goals, CHANG3 provides oversight so the process runs smoothly by making sure that appropriate sustainability assessments and scorecards are obtained and met, by obtaining vetted third party eco-label permissions and by managing risk associated with transparency, credibility and the FTC Greenwashing Guidelines. CHANG3 provides expert oversight and sourcing and ensures that tried and true sustainability principles, frameworks and tools are used throughout the entire life cycle of a project.